Knowledge Base
How Tos
Profiles
- About BlueConic Profiles
- Capturing customer data in Profile Properties
- Validating and enforcing data types in profile properties
- Behavioral profile properties
- Using real-time behavioral customer data
- Unified Profile Glossary
Segments
Lifecycle Marketing
- Lifecycles overview
- What are BlueConic Lifecycles?
- Lifecycles Glossary
- Designing a customer Lifecycle
- Creating a Lifecycle and configuring its stages
- Defining criteria for Lifecycle audiences
AI Workbench
- BlueConic AI Workbench
- Getting Started with AI Workbench
- Scheduling and running AI Workbench notebooks
- Setting AI Workbench notebook parameters
- How to optimize AI Workbench notebook performance
- CLV (Customer Lifetime Value) notebook for AI Workbench
Data Collection
Listeners
- Listeners Overview
- Behavior Listening
- Tutorial: Behavior Listening
- Interest Ranker Listener: Collecting and scoring customer interests
- Interest Ranking: Add keywords to BlueConic profiles
- Scoring Listener
Connections
- About firehose connections
- Sample firehose messages
- Monitoring firehose connection traffic
- Firehose use case: Exporting data to Google BigQuery
- Amazon Kinesis Connection
- Google Cloud Pub/Sub Connection
Dialogues
- Dialogues Overview
- Creating personalized content in BlueConic
- Creating and managing dialogue positions
- Deploying personalized/relevant interactions based on user data
- Content Dialogue
- Insert YouTube Video (Edit Toolbar)
Recommendations
- Content and Product Recommendations
- 3 Phases of Recommendations Implementation
- Creating product recommendations in BlueConic
- Product Collector: Gather products to recommend
- Product Connection (SFTP)
- Creating content recommendations in BlueConic
Objectives
Measurement
- Visualizing your customer data with Insights and Dashboards
- Measuring your customer recognition ratio with BlueConic
- Metrics for views, clicks, and conversions
- Activity Stream (Insight)
- Average Profile Value KPI (Insight)
- Average Values Over Time (Insight)
Trackers
Testing
