The Dialogues Effectiveness insight in BlueConic shows a graphical overview of Dialogues grouped by label. Selecting a group of Dialogues zooms in to that particular group. Clicking again will zoom out to an overview.
Measuring the effectiveness of your dialogues in BlueConic
Open (or create) a BlueConic Dashboard.
Click Add Insight and search for 'Dialogue Effectiveness' in the list of available insight types.
Select the Dialogue Effectiveness Insight plugin. It's created and placed on the current Dashboard.
When the insight appears, click Configure this Insight to choose the dialogue labels and aspect to display.
The Insight and its controls
This example shows a Dialogue Effectiveness insight:
The overview shows all dialogues that have one of the selected labels as a colored square. Each square can contain up to two darker shades of the same color, depending on the aspect that is being displayed. The color code for each label is displayed under the overview.
Dialogues are being grouped by label, meaning by color. Clicking on a color will zoom in on the dialogues with that particular label. Click on the overview again and the overview will zoom out to show all dialogues again. Clicking on the title of a dialogue will leave the dashboard to open the selected dialogue.
Configuring the Dialogue Effectiveness Insight
On a BlueConic reporting dashboard, create a new insight of type Dialogue Effectiveness. Click the gear icon to start configuring the insight.
Save your settings to view the results.