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Activating Data
Leverage customer data to create personalized experiences
120 articles
Lifecycles Overview
Best practices for designing a customer Lifecycle
Creating a Lifecycle and configuring its stages
Defining criteria for Lifecycle audiences
Adding marketing touchpoints to Lifecycles
Assessing Lifecycle performance and reporting
Using Lifecycle Insights and Dashboards
Using BlueConic Dialogues in Lifecycles
Using Connections in Lifecycles
Setting stage thresholds in Lifecycles
Allowing profiles to reenter a Lifecycle
Turning a Lifecycle on and off
Lifecycles FAQ
Lifecycles Glossary
Overview: BlueConic AI Workbench
Getting Started with AI Workbench
Updating AI Workbench notebooks for the Q4-2024 Release
FAQ: AI Workbench Python package dependencies
Scheduling and running AI Workbench notebooks
Setting AI Workbench notebook parameters
Optimizing AI Workbench notebook performance
Calculating CLV (Customer Lifetime Value) with AI Workbench
Modeling RFM with AI Workbench
Advanced A/B testing with AI Workbench
Predicting propensity to churn with AI Workbench
Running probabilistic matching models with AI Workbench
Analyze customer churn propensity with AI Workbench
FAQ: BlueConic AI Workbench
BlueConic AI and Machine Learning Glossary