Use Cases
- What are Value-Based Outcomes? And why are they important?
- What is a CDP use case?
- Use Case Foundations: Create multidimensional customer segments
- Build a single source of customer data truth
- Prevent and recover funnel abandonment
- Deliver 1:1 content and product recommendations
- Use metering to improve conversions
- Enable consent management
- Accelerate lead generation campaigns
- Reduce ad waste