Help Center

• What is a CDP Use Case?
• What are Value-Based Outcomes? And why are they important?
• Build and Workshop Your CDP Use Cases (Use Case Discovery)
• Before You Begin Your CDP Use Case
• Understanding the Difference Between Overall CDP ROI Metrics and Individual Use Case ROI Metrics
• Top CDP Use Cases for Media and Publishing

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• Drive Loyalty Program Enrollment Use Case
• Create Upselling or Cross-Selling Customer Lifecycles Use Case
• Deliver 1:1 Content Recommendations Use Case
• Deliver 1:1 Product Recommendations Use Case
• Enable consent management
• Minimize Cart Abandonment Use Case

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