The BlueConic Home tab

The BlueConic Home tab is the central point for the BlueConic user. It shows you at a glance the current activity within your BlueConic universe and offers you direct access to your favorite or last used items in BlueConic. By default, the Home tab consists of some insights that are described in this topic. Like a Dashboard, insights can be added, removed or arranged to your liking.

Click the "BlueConic" tab in the top left part of the interface to navigate to the BlueConic Home tab:


Current number of users and device usage

The "Current number of users and device usage" shows the total number of visitors currently active in the channels to which you have edit rights. A visitor is considered active if they have performed an activity within the last five minutes. The visitors are divided into two categories:

Category Description
Desktop The visitor is active on a web channel using a desktop PC or laptop.
Mobile The visitor is active on a mobile web channel or a mobile app, using a mobile device.

The bar below the total number of visitors is divided into two colors showing the percentage breakdown between Desktop and Mobile visitors. The total number of visitors is updated every four seconds.


Visitor activity

"Visitor activity" shows in real time the current number of visitors and events taking place in the domains to which you have edit rights. The visitors are represented by the dark blue line and the events are represented by the light blue bars. On the left Y axis, the scale for the number of events is shown. On the right Y axis, the scale for the number of visitors is shown. At the bottom right part of the X axis, the present moment is shown and the event and visitor numbers for the last number of seconds flow from right to left. The activity is refreshed once per second. For example:


The scales for the vertical axes are variable and depend on the total numbers that are being counted for the events and visitors.


Activity stream

The "Activity stream" shows recent activity in BlueConic. You can choose to view either the activity stream for all users in the channels for which you have edit rights or just your own activity. The following activities are shown in the stream:

  • Creating an item.
  • Updating an item.
  • Deleting an item.

The above actions are shown for the following items:

  • Segments
  • Dialogues
  • Listeners
  • External Trackers
  • Variants
  • Domains
  • Channels
  • Users
  • Plugins

The activity appears in descending chronological order with the newest activity at the top of the list and the oldest at the bottom. The description of the activity includes the name of the user who last modified the item, the action that was taken, and the name of the item. The name of the item is also a navigation link to it.



The left column shows the date and time when the activity occurred. If it was today, then only the time is shown. In the details column, the name of the user who last performed an action on the item appears, together with the details of the activity. If you performed the action, "I" appears as the username. Activity on favorited items is denoted by a yellow star. If you favorite an item, all activity related to it will show its favorited status in the activity stream. This makes it possible to quickly and easily recognize activity that has occurred in items that you have favorited. If you favorite an activity for an item, the item itself will also be favorited and it will appear in "Favorites".



Favorites

"Favorites" shows all the items in BlueConic that you have favorited. The name of the item is a link that navigates directly to it which saves you time because you do not have to navigate it using the standard menus. In BlueConic, you can favorite the following items:

  • Segments
  • Dialogues
  • Listeners
  • External Trackers
  • Profile properties
  • Domains
  • Channels
  • Users
  • Plugins

To favorite an item, simply click the white star next to it when you are viewing it in a list. For example:



After an item has been favorited, it appears in your list of favorites. For example:


You can favorite all items that are available to you in BlueConic regardless of who created it. When an item has been favorited, references to it in the Activity stream will also reflect that it has been favorited by you.

Selecting which items are shown in Favorites

By default, all items that you have favorited appear in "Favorites". You can also show only items from a specific category. To do so, expand the drop-down list at the upper left and select the category. For example:

Changing the order of the favorited items

You can change the order that favorited items appear in the list using drag and drop. Simply hover the mouse over the left edge of the favorited item until the drag and drop indicator appears. Click and hold the right mouse button down, drag the item to the position where you want it and then let go of the right mouse button. For example:


Monitoring Universe activity

In the universe view, the relations between the domains (and their channels) can be seen. By default the universe looks like the image below. Each domain in the universe is represented by a circle; in the circle the logo of the domain is displayed (the logo can be set in the Universe section of the Settings tab). In the beginning there will be no lines visible between the domains; these lines will automatically appear when activity occurs between the domains.



In the default view, you can see the traffic between the domains but not between the individual channels. The default primary domain that is shown is the domain you have write access to that has the most user profiles. To zoom in to see which channels within the domains sent or drew traffic to another, click the plus (+) button or use the mouse wheel. The result is a more detailed view of the traffic between the channels within the domain. For example:



In the example above, you can see the incoming traffic between individual channels within the domains. Zooming into the third level view, BlueConic displays the names of the channels that drew incoming traffic. For example:



To set the focus on another domain, click the empty space in a domain (not on a channel). To change the view between incoming and outgoing traffic, select "Incoming" or "Outgoing" in the bottom pane. You also have the option to select from the following views:

 

  • Traffic
  • Views
  • Clicks
  • Conversions

About the lines between the domains/channels

  • The thickness of the lines varies. The thicker the line, the higher number it represents. If there is no relation between channels, then there is no line.
  • The lines have a direction: they show either inbound or outbound data (always seen from the centered domain). The inbound/outbound view can be switched by the "Incoming"/"Outgoing" options in the bottom pane.
  • What the lines represent is determined by the pull-down on the left of the settings bar. Possible options:

    Option Description
    Traffic The line represents the number of people that travelled from domain B to domain A by clicking on an interaction or variant in an optimizer belonging to domain B.
    Views The line represents the number of people that viewed an interaction or variant in an optimizer active in domain A while the interaction or variant in an optimizer belongs to domain B.
    Clicks The line represents the number of people that clicked an interaction or variant in an optimizer active in domain A while the interaction or variant in an optimizer belongs to domain B.
    Conversions The line represents the number of people that triggered a conversion for an interaction or variant in an optimizer active in domain A while the interaction or variant in an optimizer belongs to domain B.


  • Only lines related to the centered domain are shown. Click on any domain to center that domain and see all relations between that domain to the rest of the universe.

The Playback bar

The Playback bar consist of the timeline of the past week followed by "Now". Hit the "Play" button to start the playback:



  • At the top left corner of the universe the current date and time is replaced by the date and time of the playback moment. The "Live" text is also replaced by "Playback".
  • The slider allows you to select a day between the current day and six days before.
  • During the playback you can see the changes that occurred during the last week.