Profile Property (Insight)

The Profile Property Insight displays the values of a profile property for all profiles that fall within the selected segment. The values can be shown in a pie chart or a horizontal or vertical bar chart.

 

Pie Chart

Chart
Each slice of the pie chart depicts a value of the selected profile property in the chosen segment. A percentage is shown to indicate the number of occurrences of this value with respect to other values in the same profile property. Hover over the individual slices of the pie chart to see the details for the specific value of the profile property.
Legenda
Right of the pie chart is the legenda to explain the color mappings. By default only the top 6 values are being displayed. All other properties are aggregated under "Other". Click More to display more values than the initial 6.

 

Horizontal Bar Chart

X axis
Displays the number of profiles in the chosen segment that contain the value.
Y axis
Displays the profile property value.
Zoom in / zoom out
At the bottom of the bar chart the zoom factor can be adjusted. Click the + to zoom in to a smaller number of profiles, or click the - to zoom out to a larger number of profiles.
Zoom slider
To the right of the bar chart is a zoom slider. When there are many values for the profile property, the zoom slider can be used to select a specific segment of values. This can be done by dragging the top or bottom edge of the slider.

 

Vertical Bar Chart

X axis
Displays the profile property value.
Y axis
Displays the number of profiles in the chosen segment that contain the value.
Zoom in / zoom out
At the bottom of the bar chart the zoom factor can be adjusted. Click the + to zoom in to a smaller number of profiles, or click the - to zoom out to a larger number of profiles.
Zoom slider
At the bottom of the bar chart is a zoom slider. When there are many values for the profile property, the zoom slider can be used to select a specific segment of values. This can be done by dragging the left or right edge of the slider.

 

Configuration

Profile Property (required)
Select the profile property that should be inspected to find out how often a value is present in that profile property. Only profiles that are present in the selected segment will be inspected.
Segment
The "Don't use Segment" option will display all users who have a value for the selected profile property. If the "Use Segment" option is selected and a segment is entered, only profiles that belong to the segment are used to check how often a value is used for the profile property.
Visualization
Select the visualization you prefer: pie chart, horizontal bar chart or vertical bar chart.
Histogram

Profile properties with numerical values get this extra option. Leave the box unchecked if you want to see all values, or select "Divide values in ranges" to define a table of ranges. By default BlueConic will create initial buckets "Small", "Medium" and "Large" with boundaries based on a data analysis of the profiles involved:

In the example above, profiles will be collected in three buckets based on their value for the profile property:

  • "Small": all profiles containing a profile property value of less than "1,516".
  • "Medium": all profiles containing a profile property value from "1,516" up to "1,758".
  • "Large": all profiles containing a profile property value of "1,758" or more.

You can freely rename these ranges or change the numbers. Note that the maximum of one range and the minimum of the next range are kept in sync automatically. If you want to add another range, click Add Range.

 

 

The Profile Property Insight is a standard plugin.