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Segment Profile Count Insight

The Segment Profile Count insight in BlueConic shows the current number of profiles in a selected customer segment. Place the Segment Profile Count insight on a BlueConic dashboard to see the total number of profiles in the segment, and the percentage of all customer or visitor profiles this represents.

Use this insight to gauge how many of your profiles belong to a certain segment. For example, if you have a segment containing all profiles for which you have an email address, you can use this insight to see how many and what percentage of all profiles have an email address.

How to create a Segment Profile Count Insight in BlueConic

  1. Open (or create) a BlueConic Dashboard.
  2. Click Add Insight and search for 'Segment Profile Count' in the list of available insight types.
  3. Select the Segment Profile Count Insight plugin. It's created and placed on the current Dashboard.
    When the insight appears, click Configure this Insight to choose the segment to display.

The Segment Profile Count insight and its controls

Percentage of All Visitors

The percentage is determined by retrieving the current number of profiles in the segment and calculating the percentage this segment represents of all your visitor profiles.

Number

The total number of profiles in the selected segment.

Segment name

The name of the segment you selected.

Example showing profile origin segment

To illustrate the number of profiles whose origin is known, we created a Segment Profile Count insight.  It shows that there are 9.99M profiles in the segment Has Origin, which accounts for 86% of all visitor profiles.

How do I use BlueConic dashboards and insights to visualize my first-party customer profile data?

Configure the Segment Profile Count insight

How to use dynamic customer segments in the BlueConic CDP for first-party customer data

Segment (required)

Select a segment to see how many profiles it contains. The insight shows the total number of profiles the segment contains, and also the percentage of profiles in this segment relative to all customer or visitor profiles.

Learn more about BlueConic customer segments

To learn more about customer segmentation, see Creating dynamic customer segments in BlueConic.

 

 

 

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