November Product Updates

Using PGP encryption with the SFTP Connection

For added security while transferring customer data via SFTP, you can now use PGP encryption for file imports and exports with the SFTP Connection. You enter a private key and public key (and optionally a passphrase), which are securely stored.

How to do PGP encryption for exchanging customer profile data via CSV files in BlueConic

Updates to the Acxiom Connection

Updates to the BlueConic Acxiom Connection make it easier to securely transfer customer information between BlueConic profiles and your Acxiom data. Improvements include dynamic loading of bundles and updates to the confidence interval selection.

How to exchange customer profile data between BlueConic, martech systems, and Acxiom

Managing profiles that reenter a lifecycle

With BlueConic Lifecycles, you can coordinate and orchestrate customer lifecycles across channels.

To help streamline your customer lifecycles, you can now count a profile as having completed a lifecycle and allow profiles to reenter that Lifecycle based on signals about customer's interest or eligibility. To learn more about Lifecycles, contact your Customer Success Manager. 

How to orchestrate repeated customer journeys through BlueConic lifecycles

Updates to the BlueConic iOS SDK and Android SDK

The latest version of the BlueConic SDK restricts the use of the Simulator mode to Debug mode only, to further emphasize the use of the Simulator is for development purposes only. Please note that Debug mode should be disabled when your apps including the SDK are published. Please see the iOS SDK and Android SDK support pages for updated documentation.

Coming soon

  • Advanced first-party data features to address coming changes with ITP, and to third-party cookies and Chrome browsers

News and resources

In our most recent BlueConic Customer Academy webinar, the BlueCrew walks through how to choose the best Listeners for your use case. Check out the BlueConic Listeners webinar to learn more about:

  • Which BlueConic Listeners come out-of-the-box
  • How to configure various BlueConic Listeners, like the Behavior Listener, Form Listeners, Scoring Listeners and much more
  • How to ensure you have the data you need to successfully implement your use case