Adding Objectives to Listeners

BlueConic Listeners collect profile data as your customers and visitors interact with your channels. You can add marketing or privacy Objectives to Listeners, making sure that each Listener only applies to visitors or customers who have given consent to at least one of the selected Objectives.

Add Objectives to a Listener by following these steps.

  1. Navigate to the Listener's page and click the right sidebar.

    How to manage GDPR and CCPA privacy and data collection in the BlueConic customer data platform

  2. Click Add to objective.

    How to use listeners for GDRP and CCPA privacy and data collection in BlueConic

  3. A pop-up window appears. Click the Objectives to add to the Listener, or check the select all box. Click Select.

    How to manage privacy for first-party data collection in the BlueConic customer data platform

  4. The Objectives added to the Listener now appear in the Objectives widget.

    How to enable customer privacy in BlueConic customer data platform for GDPR and CCPA