Ideas overview

As a customer data platform, BlueConic may be quickly integrated within a number of your marketing technologies and platforms. Opportunities to drive better outcomes can seem endless, which sometimes creates a situation where it is hard to know where to start.

Allow us to introduce the Use Case Ideas area, where you can poke around to see what other customers are up to! We hope this will help get your marketing minds in motion, and we're here if you need a hand taking action! 

Ideas in this section will be labeled with one of the following: 

[Web] - Steps/interactions that can be activated on your websites thanks to having the BlueConic JavaScript installed. No further tagging necessary!

[Email] - Use cases for bringing BlueConic data into your ESP, or ESP data into BlueConic.

[Paid] - Use cases for improving ad metrics directly and indirectly. Directly via data integration with ad platforms, and indirectly via interactions post-click that help reinforce campaign messaging or otherwise drive further value from that click. 

[CRM] - Use cases for synchronizing data between BlueConic and your CRM, customer or marketing database (MDB), or data warehouse. 

[CMS] - Use cases for integrating BlueConic data directly into a broad CMS solution, or a commerce platform. 

[Mobile] - Use cases that require installing Android or iOS SDKs in mobile apps, and enable data collection and marketing-driven interactions in-app without a need for pushing new releases.