What: The TransUnion Signal Connection will enable you to send segmentation or profile information from BlueConic to TransUnion Signal by pushing data into an existing data layer (JavaScript object), or creating a new data layer specifically for this purpose. Contact us to learn more about connecting BlueConic with TransUnion Signal data.
About BlueConic: The BlueConic customer data platform harnesses the data required to power the recognition of an individual at each interaction, and then synchronizes their intent across the marketing ecosystem.
Why: Your marketing stack is already connected to TransUnion Signal. Use this connection to share first party data out to the stack for your known and anonymous users, whether it was collected by BlueConic or integrated through another BlueConic connection.