Knowledge Base

October 2015: New Insights: Batch connection run history, Profile Difference Analysis

Batch connection run history

This insight gives an overview of the last 100 runs of all batch connections that are active on your system.

Profile difference analysis

This interactive insight can be used to find out how two groups of visitors differ from each other. You select two groups to compare (e.g. two different segments, or people that clicked a certain dialogue versus people that didn't).
The insight will then analyze what profile values are most different between these two groups. These characteristics then can form a good basis for further look-alike modeling or behavior prediction.